Feedback Wheel of Fortune

Adios surveys and adios feedback black hole! Hello business improvement.


  1. Segmentation
  2. Outcomes not Metrics
  3. Customer Journey
  4. Question Design
  5. Invitation Design
  6. Process / Channels


  1. Quantative Metrics
  2. How to Use Metrics
  3. Organisational Engagement
  4. Qualitative Comments
  5. Validating your Insights


  1. Action Plan Template
  2. Traps to Avoid
  3. Engaging the Team
  4. Engaging the Organisation


  1. Testimonials
  2. Rescue "At-Risks"
  3. Tenders
  4. Web Presence
  5. Further Engagement

Explore the Feedback Wheel of Fortune

Using the interactive Feedback Process wheel above you can learn more about various topics.

We hope you find it useful and if you have any stories to add or comments please reach out to . We appreciate your feedback on the feedback process (sounds weird we know, but we know your stories and insights are valuable to the community so thanks in advance).

Our purpose is to help you engage your employees and clients by asking for feedback the simple and delightful way and then acting on the feedback. Asking for feedback is just a part of the business improvement process and we created this interactive toolkit to help you in your journey.

Back to the Feedback Wheel Of Fortune overview